In 1967 Greg Lowe invented the first soft-sided camera bag to help record his brother’s daring ascents like no had been able to do before. 49 years later, that purpose to unlock the unexplored hasn’t changed.
We continue to create advanced products to eliminate boundaries and give you the freedom to go where you want to go, because we believe that the most basic of human instincts is to explore, that real innovation isn’t an accident, that pride of work and attention to detail aren’t trainable skills, that blending function with style is truly an art. And that product performance isn’t measured in a lab or wind tunnel.
We’ve developed these beliefs over 5 decades of Carrying, Organizing and Protecting the tools and gear of thousands of storytellers. The ones who measure life in the currency of experiences and everlasting memories.
Our mission remains unchanged. To empower their journey with great products and a shared passion for expanding horizons. So embark, navigate, tour, and trek. Be confident to go where you want to go…ADVENTURE AWAITS.