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Selectism – Geoff Waugh Exhibition

Last week saw a large smattering of the who’s who in World Cycling pop along to Loweprofessional Geoff Waugh’s latest Lowepro supported Photography Exhibition at the Look Mum No Hands Cafe in London’s trendy Old street. We caught up with Geoff after his opening night to get the lowdown.

Loweprofessional Geoff Waugh

So Geoff tell us about this new exhibition? Why Selectism?

Well, we (me and the designer) pondered over names and most of them sounded too hifalutin to be honest. Selectism came about because in cycling there are many choices to be made. Some of us select which bike we want to ride, we chose the clothing we want to ride in whether it be to complement the weather, the bike or both, we chose the tyres, the gears and we select the actual lines we ride out on the trails. Occasionally, we select not to ride at all. I liked the look of the word too; thought it would look good on a layout.

Image courtesy of Geoff Waugh - Selectism Show

Are there any special unique stories on show then?

Two I can think of. First the Holgaramas which are panoramics shot on the toy Holga camera. I showed the designer at Orange bikes company a pano I had shot and he got excited enough to commission me to use the techinque for some images for their brochure. The pressure was on. I had never shot this style before for anything but fun and Holga shooters know the results are unpredicatble to say that least. The cameras work best inbright sunshine and this job was inside a murky welding shop. So, I took my Multiblitz lights and some high-ish ISO negative film. The results were better than I could have hoped for and gave me a lot of confidence to use the method at anytime. I suppose the second is the contact sheet montage of Hasselblad images from this year’s 3 Peaks cyclocross race in Yorkshire. These have never been seen before.

Contact Sheet courtesy of Geoff Waugh

So you seem to be a big fan of film, do you think this changes your attitude to taking pictures?

For me it has re-kindled a creative spark that has lain dormant for a while! When digital photography first appeared it was novel and fun. Now it is the other way around. I shoot film for the pleasure of not seeing the results instantly, of taking the film to the lab and interacting with a real person. I saw a good quote recently where a surf photographer Erica Doria said: “I think it is important people undertand that those who chose to shoot film are shooting blind and are aiming to score our best shots in one attempt not one out of a 100 frames.” That says it all really. It also exposes (excuse the pun) those who don’t have the goods. But I would like to emphasise that I am a digital shooter 90% of the time. I use film for certain looks and in certain situations where a commission allows it.

Your famous for your bike pictures, but you’ve got the full package of genres in your portfolio, do you like pushing the perception of your photography with each shoot?

I will shoot whatever I am asked to shoot in a commercial sense. I doubt I will ever shake off the ‘he’s a bike photographer’ label but I don’t have a problem with that, it’s natural when a percentage of work is bikes. But recently I have shot a printing company’s products and a wedding which is pretty far removed from the two wheeled thing. It’s always been a case of have camera will travel!

Holga Panoramic courtesy of Geoff Waugh

What’s next for Mr Waugh?

Back up the road to Yorkshire to shoot more Orange bikes this time for Privateer magazine, over to Belgium for cyclocross and six day track racing and some personal projects I have bubbling away in the background that will turn into published work in the long term. All good.

Thanks Geoff!

Geoff Waugh’s Selectism Exhibition is on at Look Mum No Hands till the 30th of November. For more details click here

For more information on Geoff Waugh check out his site here.

Lowepro Quick Flex Pouch for Your Flash

Another of my favorite components in the new S&F System is the Quick Flex Pouch for your flash. It’s SlipLock compatible, so you can use it with a variety of Lowepro bags and belts. The sloped shape keeps it from feeling bulky, and the spring-loaded flap closes after you remove your flash. I have a short video where Tim Grimmer demonstrates how the Quick Flex Pouch works.

Derrick Story is the Photography Evangelist for Lowepro.

Lou Jones at PhotoPlus Expo 2010

One of the many things that I like about PhotoPlus Expo in NY, is chatting with the photographers who visit the Lowepro booth. They’re interesting and are happy to share their knowledge. We provide a place for them to show off their stuff too.

Here’s a short video featuring Lou Jones. I first met Lou at PhotoPlus last year. He’s a master with portable, off-camera flash. So I asked him how he’s packing his Pro Roller x200. Here’s what he had to say.

Derrick Story is the Photography Evangelist for Lowepro.

Understanding Belts and Vest in the New Street & Field System

When building the right Street & Field system for you, the choices you make for the foundation components are very important. I noticed today, in the Lowepro booth at PhotoPlus, there were lots of questions about the different belts, harness, and technical vest. If you’re curious about these pieces, I have a great video for you. Tim Grimmer walks you through each to help you make the perfect choice for your S&F system.

Derrick Story is the Photography Evangelist for Lowepro.

Making the Connection with Lowepro Attache x50 – Scene 2

When you have to make flight connections during a cross-county trip, it’s great to have all of your gear onboard with you. As long as it’s manageable, that is. You don’t want to be the guy trying to force a full size suitcase in an overhead bin. With my Lowepro Pro Roller Attache x50, I had no problems making my connection today.

Plus, I discovered a feature I hadn’t noticed before. Here’s Scene 2 in this series, shot in the Phoenix airport.

Stay tuned for the next installment: hitting the streets on Manhattan with the reconfigured Attache x50.

Derrick Story is the Photography Evangelist for Lowepro.

Why Lowepro Doesn’t Make a Photo Vest (but does S&F)

Here’s a wonderful video featuring Uwe Mummenhoff describing the thought behind Lowepro’s approach to designing the Street and Field system… and why we don’t make regular photo vests. If you’ve never seen Uwe before, he teamed up with Greg Lowe years ago to help make Lowepro what it is today. I’ll let him take it from here.

Derrick Story is the Photography Evangelist for Lowepro.

On Assignment with Pro Roller Attache x50 – Scene 1

Here’s the challenge. Can I go on assignment for 5 days to New York City to cover PhotoPlus Expo with just the Pro Roller Attache x50? We’re going to find out together. I’m recording the journey scene by scene from San Francisco to New York, including while I’m working around PhotoPlus Expo and in the Lowepro booth there. Here’s the first scene: what’s inside my packed bag.

Next stop, the airport. Stay tuned for Scene 2.

Derrick Story is the Photography Evangelist for Lowepro.

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